What Make China Restart Production Activities Easily

Industrial production does not take place in isolation, but rather relies on networks of suppliers, component manufacturers, distributors, government agencies, and customers who are all involved in the process of production through competition and cooperation. The business ecosystem in China has evolved quite a lot in the last 30 years.

China has a large number of dominant industries that create products and materials for export. The most prominent amongst the finished products exported from China are electrical goods, data processing technologies, clothing, and other textiles, and optical and medical equipment. China also has the world’s biggest new car market and exports a significant amount of raw materials, particularly steel. It’s the world’s largest exporter of steel. 

For example, Shenzhen, where ChinaDivision company is located, a city bordering Hong Kong in the southeast, has evolved as a hub for the electronics industry. It has cultivated an ecosystem to support the manufacturing supply chain, including component manufacturers, low-cost workers, a technical workforce, assembly suppliers, and customers.

The huge labor pool in China helps to produce in bulk, accommodate any seasonal industry requirement, and even cater to sudden rises in the demand schedule.

So, if readers were asking about, will the outbreak of virus destroy production in China, well the answer is not, but will be affected in a short term.

The Best Ways to Increase Conversions on Your Website

Here we have put together a few bullet-proof tactics to win more customers today.

  • Social proof

The most powerful weapon of conversion rate optimization is social proof. Demonstrate how you’ve already helped people with the same challenges your prospects face. This may be achieved in a number of different ways:

  1. Disclose how happy your existing clients are with the help of testimonials. Although testimonials don’t result in immediate purchases, they are a great way to give your prospects a little more confidence.
  2. Display recent conversions like opt-ins or sales to boost social proof and improve your conversion rates.
  3. Feature how many visitors your website or a specific page currently has. This simple trick will definitely raise the demand for your products or services.
  4. Gain more trust by showing how many followers or subscribers you have on various social media channels as well as gather reviews and display them on your site.
  5. Gather reviews and display them on your website for added trust.
  • Social Media

You may be well branded, you may be well-known, but if you are not increasing the bottom line through your social media marketing, then you cannot really justify the investment.

It’s one thing to be seen. It’s another to inspire those fans and followers to take an intended and useful action like hitting the buy, click, sign up, or call button. Best way to do that?

  • Irresistible great content

Great copy sells. First, personalize your message according to the target audience’s needs and demographics.

What exactly can you personalize on your site? A whole lot.

Show relevant testimonials and testimonials. Make your opt-in forms appropriate to what a user is doing on your website at the moment. Write customer-focused copy. Post valuable blog articles to keep your prospects coming back for the new insights.

  • A/B tests

Reduce risks that come with making guesses about your conversion rate with the help of A/B tests. Thus, you will turn more visitors into leads and customers. For instance, being unable to decide which website layout brings more customers, you can run an A/B test to determine which one works better.

Why Seasonality is Important for Marketing

Seasonality refers to periodic fluctuations that regularly occur in a predictable pattern based on a particular season, quarter, or month.

In marketing, seasonality is more than just throwing a few joyful light-hearted festive posts on your social media accounts.Why is this so?

Because each season comes specific noteworthy holidays, events and activities, which cause consumers to behave differently, hence, provide opportunities for businesses to thrive.
Examples of seasonal opportunities that have the power to boost your revenue and connect you with your audience include; Halloween, Thanksgiving, Black Friday, Cyber Monday, Christmas, New Year’s Eve/Day, Valentine’s Day.

1. Spend enough time forecasting

Sound predictions of demands and trends are no longer luxury items, but a necessity for most companies. If you’re to cope with seasonality, sudden changes in demand levels, price-cutting maneuvers of the competition, strikes, and large swings of the economy.

Forecasting can help you deal with that.

2. Keep a keen eye on search trends

Depending on your industry, your audience, your goals, and even the size of your company, it’s essential to identify and keep a keen eye on search trends.

Google Trends can be a beneficial tool to help highlight the broader search [or seasonality] habits over a given time frame.

Whatever you use, it’s important to use a variety of tools together (from Google to your CRM system to a customizable analytics template) to track your customers’ behavior, any correlations among a specific audience, and your performance.

3. Scour websites, blogs, online forums and discussion boards

It is important to analyze key trends often, statistics or research on blogs, news sites or forums that gather data and break down industry reports into a format you can easily understand and digest.

4. Use different tools and analytics systems

It is also smart to use different tools and analytics systems such as Google trends (which I also mentioned above), Google Adwords to better pinpoint exact keywords and queries and identify the direction seasonal trends and opportunities.

Last one but not the end, adjusting your message, budget, and approach for seasonality.

Seasonality has a significant influence on the strategies that organizations put in place. Additionally, purchasing habits tend to shift based on the activities that consumers participate in, and online businesses need to take this into account well ahead of time. While seasonal marketing is all about having excellent timing, unique content, and a perfect campaign execution that earns engagement, and ultimately, sales.

How to Choose Effective Keyword for Search Engines

Search engine users find what they are looking for by searching for specific keywords or keyword phrases and choosing the most relevant result. You want your site to have as many opportunities to be included in those search results as possible. In other words, you should try to use every keyword phrase that you think someone might search for in order to find your site.

It is best to use simple, everyday language that searchers are likely to type in. As a general rule, you should include multiple uses of each keyword phrase, enough to be prominent on the page without forcing your keywords into your content. You want it to mention each keyword a couple of times while making sure that it still sounds natural. Additionally, you should avoid using only general phrases; be sure to include detailed descriptive words as well. If your keywords are too general, they are likely to be up against too much competition from others targeting the same keywords. However, if your keywords are too specific, fewer people search for those terms, resulting in fewer potential visitors. It’s a balancing act, and the rules aren’t hard and fast. You need to find the right mix for your site by finding the keywords that bring traffic that actually converts — in other words, you want to put out the bait that brings in the right catch.

When putting keywords in the content of your site, make sure the words surrounding them are also good, searchable keywords. For example, if your business dealt with product from China, you might use keyword phrases like this:

best product from China

information for best product

service, price, and shipment for classic China’s products

China’s best products

How to Choose a Right Third Party Logistics Provider

Choosing a 3PL service provider isn’t a very easy exercise, and you can’t be sure that the one you have chosen after much scrutiny, is going to deliver the kind of services it has promised. So, the selection process should be as objective as possible.

Here are some experience which over the years we have undertaken and delivered for similar assignments, some with much success and not.

What to consider ?
Geography : look for players strong enough in local geography, be it a local or national/international player. (If a big 3pl player does not have sufficient business in a particular geography, it will not be able to meet sudden scalability demands, labour problems, absenteeism etc).

Cost : Go for a player which is cost effective, not only for you but for others as well. (if someone is just trying to be cost effective to grab your business, they will not be able to sustain).

IT: if your IT systems are strong specially with strong SCM modules, then you need not worry about it. And if your organization is also not well equipped with systems for SCM, you will struggle because no 3PL company except a few big players like – DB Schenker, DHL-exel etc, are good enough with systems. They mostly have generic WMS for themselves and their customers.

Sector: choose a player, which has been providing services to your industry sector, this saves lots of pain in pooling the right manpower, training etc.

Our operational experience in many areas shows, that local players are much better service providers, for various reasons listed below:

their significant revenue is dependent on you, so they ensure the committed service levels.
mostly run by individual entrepreneurs, they are themselves involved and dedicated to their projects, rather than completely leaving it on their employees to run the show. Here you get an efficient leader without any cost to look after your warehouse operations.
local players are cost effective, as they generally have their own warehouse, labour arrangements, transport arrangement and they earn combined revenue so earning only a 3 PL management fee is not their only interest but entire business.

Hopefully this article can offer you hints in certain extent on how to find a right 3PL provider for yourself .

Improve Internal Linking with Popular Content

Once you have identified the Landing pages (where people entered your website from search) and the exit pages (where they left off after interacting with your page), it is time to improve internal linking and your overall on-page website optimization.

This is vital because when you implement the right on-page optimization tactics, it can increase your search traffic and rankings. This will also prevent your pages from leaking, which causes people to leave too early because they can’t find what they are looking for easily (assuming you even have the right content).

Peradventure your homepage is receiving the most traffic, then it makes sense to link to your internal pages. That way, when you get a trusted link to the homepage, some of the link juice or value of that link is transferred to the internal pages.

Next, select the primary Goal you would like to view and analyze. And you will see the previous pages the website visitors interacted with before accomplishing this Goal on your page. That is the page they spent more time interacting with before conversion.

From the insights gleaned from Analytics, we understand that these pages are converting most visitors on your website. It is now your job to funnel these pages and others that you have discovered during this process.

Make no mistakes about it – internal linking increases the backlink earning potential of your best pages.

As a rule of thumb, every time you publish new content, link to your top-ranking pages so visitors can discover them easily. Search engine crawlers also follow links on the page. More importantly, Moz did a study and found that links from fresh pages and fresh websites pass fresh juice that Google likes.

What You Are Relying on, is Our Specialty

Companies partner with us to streamline their fulfillment needs, maximize their customer satisfaction and drive the next business growth.

From a technology perspective, the 3PL landscape is evolving. Historically, 3PLs could compete by supporting and operating a facility that leveraged their clients’ warehouse management system (WMS). Today they are expected to offer not just the operational expertise, but also the building, multiple WMS solutions, and technology that offers their clients’ a competitive advantage–a turnkey solution with appurtenance. This shifting landscape forces many 3PLs to operate both internally and externally owned WMS solutions and manage both digital and paper-based documentation in response to their clients’ vastly differing needs. Forming the new paradigm are demands for API based integration services, flexible rapid deployment WMS solutions at multiple price points, automation and labor reduction through disruptive technology, and complementary supply chain products that digitize the supply chain–all of which must be scalable and supportable on a global playing field. As the number of systems 3PLs are required to offer clients, and ultimately support, grows, so does their clients’ desire for real-time visibility to data and information about their product and service levels. This is causing 3PLs to take a closer look at complementary software that can be deployed across a myriad of systems, within their network, in order to consolidate the disparate data and documentation while providing different slices of that information to the diverse set of interested person as.

“global 3PL turnkey”的图片搜索结果

Chinadivision is now conducting a 3PL innovation, new customers and regular customers has benefited from our expending.

You expection is our goal, and by achiving this common goal, we strengthed our business relationship.

Dropshipping is Not Dead, Follow China to Step in

The United States has increased the shipping rates for packages arriving from other countries, including China. The good news is that the changes are likely to be less severe than initially thought when the US government announced it was leaving the Universal Postal Union (UPU).

BUT, that doesn’t mean that dropshipping as a business model is dead. 

Far from it. In fact, these changes might open up more opportunities for dropshippers in the United States. But at a special meeting in September, the UPU voted to allow member countries to effectively set their own foreign postal rates. This move has been viewed as a compromise to keep the US happy and keep them in the UPU.

So you can expect that shipping packages from China to the US is going to increase. But as we know, Dropshipping will continue to be a viable business model, despite the likely increased cost of shipping from China. 
Even if you’re using Chinese suppliers, there are things you can do to prepare your dropshipping business for the changes.
Here are 5 strategies you can use to prepare your dropshipping business for higher shipping costs from China to the US.

1. Use Chinese suppliers that have US warehouses

Here’s a little known fact. You don’t have to ship products from China to work with Chinese suppliers. Many Chinese dropshipping suppliers and manufacturers have warehouses in the US now. Companies like AliExpress are stocking up warehouses in the US with bulk products and setting up a fulfillment service to compete with Amazon FBA. This was done so that Chinese suppliers could offer US customers faster shipping. So it’s definitely possible to dropship products within the US using Chinese suppliers. However, not all Chinese suppliers have inventory and order fulfillment in the US, so you’ll have to do some digging. I expect this will become more common, especially if shipping from China becomes more expensive. If you do decide to dropship from a US warehouse, don’t expect prices to be quite as cheap as you’re used to.
You’ll be absorbing the cost of shipping products to the US and storing them in warehouses. But prices will still be competitive, and you’ll have the benefit of offering your customers faster shipping. You can start by simply searching “USA warehouse” or “US warehouse” on AliExpress and making contact with suppliers in your niche. Or when you search for a product you can choose to filter products by where they are shipped from.

2. Renegotiate deals with Chinese suppliers

If cheap shipping from China really is over, but you’re still set on using Chinese suppliers, you should try and negotiate a better deal for yourself.
Chinese suppliers will be keen to hold on to valuable customers and may be open to dropping prices to account for higher shipping costs. Here are some tips for negotiation with suppliers. Basically, you want to try and get the per unit price down so the increased shipping costs don’t eat into your profits too much. This might be tough to pull off for low-cost items, but you may be able to cover shipping costs entirely by negotiating better rates for high-ticket products.

Being in business is all about being adaptable and responding to change.
Dropshipping is here to stay. Visit Chinadivision, find out more.

7 Tried-and-Trusted Black Friday Marketing Strategies

You’re likely looking for new ways to increase your Black Friday sales. Maybe you designed a few popups and already scheduled some emails.

But you’re also aware that your competition is doing the same.

Whether it’s the Black Friday, Cyber Monday, or Christmas sale you’re planning, there are always quick wins you can apply to stand out among competition this year. Make sure to trigger urgency and scarcity with your Black Friday marketing, but don’t drive your prospects into a panic like many e-tailers do.

If you want to make a difference this year, try these seven lesser-known strategies that only the best e-commerce marketers know about.

1. Experiment with Timing

The problem with many online stores’ Black Friday strategies is that they’re too predictable.

While there’s nothing wrong with being consistent and setting expectations, the situation is more tricky for Black Friday.

Consumers become numb during the shopping weekend because they receive the same type of marketing messages over and over again.

This year, try changing your timing—slightly or dramatically—so your messages don’t get lost among a million other distractors.

How early or late should you be? That’s up to you.

2. Make Your Sale Memorable

Your online store may have the best deals and the fastest delivery options. But you won’t be the only one making these claims.

While every single e-tailer is competing for your prospects’ attention, the competition gets even more fierce during Black Friday.

It’s not easy for consumers either. They have to navigate through different stores, make comparisons, and create shopping lists so that they can buy their favorite items before they sell out.

This is a great opportunity for you to stand out and make your e-commerce site memorable on Black Friday.

3. Use the Element of Surprise

Surprises are exciting, but they’re also a powerful marketing tool when used right.

While every other online store kills the element of surprise by adding their Black Friday discounts to their subject lines, there are a handful of successful e-tailers that know the magic of surprises.

Those are the brands that stand out in busy Black Friday inboxes and get their emails opened.

4. Offer More Benefits

You might be thinking that Black Friday is only about discounting.

You’re right to an extent. Consumers are expecting a compelling discount during the Black Friday weekend, but that’s not all.

If everybody is discounting their products, what makes you different?

Black Friday is a good time to go beyond discounts and offer more benefits to your customers, such as free shipping, returns, or bonuses.

5. Make Your Subject Line Stand Out

Black Friday is not a battle of discounting, it’s a battle of attention.

If you want to win this battle, your first goal should be getting noticed in your subscribers’ inboxes.

And you know by now that crafting well-written email subject lines is the first condition to it.

6. Redefine Black Friday

Almost every brand approaches Black Friday the same way these days: Discount your products, send a promotional email, and wait for the results.

But there’s a reason why e-tailers like Chubbies win Black Friday: They go above and beyond to redefine Black Friday.

As a part of the long shopping weekend, Chubbies owns Cyber Monday and turn it into a branded day that they call “Thighber Monday.”

Besides being fun and memorable, they offer customers gifts on this day.

7. Tease Your Next Campaign

As I mentioned before, Black Friday starts long before the Friday. But it also doesn’t end on Friday.

If you want to make the most out of the holiday shopping season, try teasing your next big shopping day when Black Friday ends.

You can already start promoting Cyber Monday, Christmas, or a local holiday and hint that a compelling offer is around the corner.

Get the Best Prices on Black Friday

1. Don’t buy full price

This year, there is a shorter peak holiday season, with only 26 days between Thanksgiving and Christmas compared to 32 days in years past.

That means retailers are are clamoring for your business. They need us to shop with them — every single day counts, and that’s good news for shoppers because it means stores are willing to offer discounts and promotions.

There are lots of ways to save and you should, quite frankly, never pay full price around the holiday season. This can come in a variety of forms, from free shipping codes, promo codes, coupon codes to cashback offers.

2. Do your research

The best way to remedy that is to do your homework and look through Black Friday and Cyber Monday ads in advance and compare the advertised prices and promotions.

For example, if you have a list of items you’d like to buy, you can do some research online. You can even go shopping and scout out what you’re hoping to buy and just track the price every couple of weeks.

Some stores will even price match during Black Friday season, so it’s worth looking into the policies if you’re debating between several stores. There are lots of places that are offering incentives and promotions to get shoppers to shop with them. So find that place and then make your purchase.

There’s even a Black Friday calculator, where you can plug in the type of promotion, the original price and the discount. From there, the calculator will tell you if the deal is worth considering.

3. Strategically abandon your cart

When you’re shopping online and not finding any discounts, it may help to close out of your browser without buying anything and wait a few hours. In other words, abandon your cart.

In an hour, two hours, or sometimes 24 hours, you may get an email from the store with a subject line like: “We noticed you left a few things in your cart. Here’s a 10% off coupon on us to help you check out.” Skirboll calls this a “sneaky” trick to save money, but it works well with retailers where you frequently shop. Keep in mind that you need to be logged in for this to work.

When it comes to using the “abandon your cart” approach during Black Friday and Cyber Monday sales, make sure that you keep track of when a promotion period ends. If you haven’t received any additional coupons via email and the sale is about to end, you may want to check out other stores or simply move forward with the sale price you already have.

4. Download apps and browser extensions

If you’re looking to automate your Black Friday and Cyber Monday experience a bit this year, consider downloading some apps for your smartphone and browser extensions that plug into your internet browser and alert you to cheaper prices and deals.

5. Shop after the sale days end

Only about a third of Americans plan to shop on Black Friday, according to PwC’s report. In fact, over half say they will wait until the week after Black Friday to complete their holiday shopping.

You may be able to find better deals on certain items after Black Friday and Cyber Monday end. For example, Skirboll recommends shoppers avoid buying any fitness equipment or linens until January, since that’s the time when those products tend to have bigger sales.